Financial Education and Industry-Academia Collaboration
In cooperation with external stakeholders, we conduct various educational and awareness-raising activities related to finance. Specifically, we contribute to improving the financial literacy of our customers through initiatives to educate the next generation, public lectures to prevent multiple debts, and website disclosure of content for new adults.
- Providing Financial Education Programs through Platform
- Participation in the Commercial Education Consortium Tokyo
- Tokyo Metropolitan Board of Education's 'Reiwa 3rd Year Consumer Education Liaison Meeting'
- Financial Literacy Education on Credit Cards
- Financial Literacy Web Content for New Adults
- Collaboration with External Partners
Providing Financial Education Programs through Platform
In partnership with ARROWS, Inc., a company that works to solve problems in the education field, we have produced a financial education program as teaching materials for high school classes to support consumer education in the wake of the lowering of the legal age of majority.
The content of the program is to help high school students become more familiar with finance, to proactively face the future planning, and to promote a correct understanding of the means to acquire financing.
This program is provided to high school teachers nationwide through "SENSEI Yononaka-Gaku", a teacher network operated by ARROWS, Inc., with 99% of high schools in Japan registered.
Participation in the Commercial Education Consortium Tokyo
Commercial Education Consortium Tokyo was established by the Tokyo Metropolitan Board of Education in July 2018 as an organization to collaborate with companies and the local community to expand opportunities for students at metropolitan commercial high schools to learn business practices on-site and to provide the necessary classroom support.
Companies, non-profit organizations, universities, vocational schools, and local communities/shopping arcades collaborated with the metropolitan commercial high school to expand opportunities for the students to learn business practices in real-world settings.
Orico supports the Consortium's principles and has been participating since the fiscal year 2018.
Tokyo Metropolitan Board of Education's 'Reiwa 3rd Year Consumer Education Liaison Meeting'
In December 2021, our company executives participated as speakers in the 'Reiwa 3rd Year Consumer Education Liaison Meeting' organized by the Tokyo Metropolitan Board of Education. We conducted online lecture sessions with the aim of providing consumer education support to high school students in light of the lowering of the legal age of adulthood. A total of 236 teachers from 192 metropolitan middle schools and high schools attended the sessions.
Financial Literacy Education on Credit Cards
Since 2020, we have been conducting financial literacy classes for 5th-grade students at Fujimino City Tsurugaoka Elementary in Saitama Prefecture, teaching the importance of "credit" and "personal information," as well as providing a basic understanding of credit cards. The classes aim to cultivate financial literacy skills, such as money management and planning for payments, to prepare students for future credit card usage.
Financial Literacy Web Content for New Adults
With the lowering of the age of majority by the revision of the Civil Code on April 1, 2022, the age at which one can contract for credit cards, among others, without the consent of a parent or guardian is now 18 years of age or older. On the other hand, young people with limited contracting knowledge and social experience are easy targets for various temptations and malicious traders, and there are concerns about the expansion of consumer damage to those 18 and 19 years of age.
In response to this concern, we have released content on our website, including animations that provide easy-to-understand explanations of the credit card system and precautions for use by new adults and other young adults.
We continue our efforts to prevent consumer victimization among young people, including new adults, and to raise their awareness of the issue.
Collaboration with External Partners
Shibaura Institute of Technology, TOPPAN Edge Corporation, and our company have conducted joint research on web service recognition and UI/UX using eye tracking and brain wave measurement, at which we established a new method to analyze whether users are likely to construct unconscious images (mental models) that trigger their actions when they use services.
President × Expert: Dialogue
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- Sustainability Management
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Value Creation Process
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Social contribution activities
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