Corporate Information
CX Initiatives

In addition to Customer Protection addressing our most important stakeholder, our customers, we listen sincerely to their voices and value their perspectives.
Other CS/CX Activities
We are strengthening programs and training to raise the CS/CX mindset to encourage our
employees to change their mindset, as well as establishing a commendation system to improve EX and employee engagement.
Employee recognition schemes
We have set up multiple recognition schemes to improve employee motivation.
CX Awards

We recognize and award employees and organizations performing excellent CS/CX activities that serve as a model for the entire company.
Orico Challenge Cup

We host a nationwide skills contest each year to foster a culture of effective talent development, aimed at improving customer service skills at each of our branches.
TQC National Presentation Event

We recognize and award employees and organizations that have demonstrated high customer satisfaction and improved business efficiency.
Employee training
We regularly conduct employee development training to improve skill sets relative to customer satisfaction.


Initiatives for improving employee engagement
Thank You Card

Heightening engagement by having employees express their gratitude to each other through cards or electronically.
Thanks to Orico

Improving employee motivation by sharing “words of gratitude” and “words of praise” received from customers for our services and products.
CS awareness survey
We conduct an annual survey to understand the level of awareness towards improving CS among employees and to evaluate the effectiveness of our various measures.
From the 2021 CS Awareness Survey

Q:Are you consciously trying to improve CR on a daily basis?
Customer surveys
We conduct monitoring surveys and customer satisfaction surveys at each of our contact centers, using the feedback and requests we receive to enhance our improvement measures.
Certified Under an Internationally Recognized Quality Assurance Standard (COPC®)

In March 2021, our Orico Card Center and Tokyo First Service Center, both of which handle customer support, obtained certification under the COPC® CX Standards CSP Version Release 6.1, an international standard for the evaluation of contact center operations.
In addition, for continuously maintaining COPC certification for over two years, our company was awarded the CX Excellence Award at the Proceed Benchmark Summit 2022, held in November 2022. Proceed Benchmark Summit 2022


Related Links
Corporate Information
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Corporate information top page
- Corporate information top page
- Corporate information on Orient Corporation
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President’s Message
- President’s Message
- President and Representative Director explains Orient Corporation’s management policy.
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Corporate Philosophy
- Corporate Philosophy
- Orient Corporation’s Vision, Policy and Code of Conduct
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Management Policies
- Management Policies
- This page provides an overview of our basic management policies
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Corporate Governance/Risk Management/Compliance
- Corporate Governance/Risk Management/Compliance
- Introducing Orient Corporation's corporate governance/risk management/compliance.
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Corporate Overview
- Corporate Overview
- Basic information regarding Orient Corporation, including its organization of head office, access information, management and history
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Orico in Figures
- Orico in Figures
- Quantitative information on businesses of Orient Corporation
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Growth Strategy
- Growth Strategy
- Orient Corporation's strategies and initiatives to contribute to society and enhance corporate value.
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Business Overview
- Business Overview
- Orient Corporation’s operations including its auto loans, shopping credit, and credit cards business segments
